Boston-based shoemaker New Balance has launched its first eco-friendly running shoes, dubbed the New Balance 70.Seventy percent of the shoes are made from "environmentally-preferred materials." New Balance has gone out of its way to reduce waste in the production of the shoes, including shipping them without that useless paper you find inside shoe boxes. People have reported that the shoes are extremely comfortable because they are very light-weight and supportive. They also are very durable, meaning that even though they will cost slightly more than shoes that are not as eco-friendly, they should last longer.
While we would love to see major shoe manufacturers debut shoes that are made from 100 percent recycled and eco-friendly materials, this is definitely a step in the right direction. Check out this blog post from The Daily Green if you'd like to read more about the New Balance 70 shoes.
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